Your funnel is leaking
$40K-$120K in GCI a year.
Most producers don’t have a production problem — they have a discipline problem. Production OS is the system that runs your daily prospecting, scores your KPIs, holds you to the habits, and tells you exactly where to focus next. Built for real estate producers, not generic CRM users.
Here’s where your week actually leaks money.
Most producers are doing the work — they just can’t see which 20% of the activity is generating 80% of the closings. So they spread effort thin and chase whichever lead screamed loudest yesterday.
You don’t know your conversion ratios
Dials → conversations → appointments → contracts → closings. Pick any transition. Can you quote the number? If not, you can’t fix the bleed point.
Mondays start without a #1 priority
You open your CRM, scan 200 leads, get pulled into Slack, take a call, an hour disappears. By 11am you’ve reacted, not produced. The week starts behind.
The hot leads age out
You meant to call back Tuesday. By Friday they’re shopping with another producer. There’s no system telling you which 3 contacts are bleeding the most value right now.
Your “discipline” depends on willpower
Some weeks 50 dials. Some weeks 8. The system you don’t have is the one that makes consistency the default, not the exception.
Four engines. One dashboard. Built for producers.
This isn’t generic CRM analytics with “real estate” stickers. Every widget, every KPI, every habit target is calibrated to the conversion math of your specific archetype — New Agent, Listing-Focused, Buyer-Focused, Team Lead, or Broker.
KPI Scorecard, Archetype-Tuned
Real benchmarks for your specific business model. The "behind/on pace/ahead" colors are calibrated to your archetype’s transaction targets, not a generic SaaS average.
- Annual GCI YTD vs. baseline + stretch
- Closing pace meter with annualized projection
- Pipeline value + funnel by stage
- Production debt counter — how far behind you are
Daily Focus
Top 3 ranked actions every morning, with the #1 explicitly named. Plus a Skip-Today list of distractions that look productive but aren’t. One commit button anchors your day.
- Auto-prioritized from your stale leads + overdue tasks
- Per-archetype "skip" list (kills the time-wasters)
- Commit-to-#1 button — public-to-yourself promise
Behavioral Habits + Streaks
The discipline layer. Daily-target habits tuned to your archetype (25 dials / 15 listing touches / 10 lead conversations / 1:1s for team leads). Streaks compound, lapses get flagged.
- 5-7 habits per archetype, customizable targets
- Streak math + personal-best tracking
- Add your own habits — system seeds defaults, you tune
AI Production Coach
Persistent chat panel right on your dashboard. Knows your numbers, your archetype, your habits, your hot leads. Logs activity for you. Drafts follow-ups. Answers "what’s the highest-leverage thing I should do in the next hour?"
- Read + write access to your CRM
- "I just made 12 dials" → logs, updates streak, suggests next
- Drafts contact notes, creates tasks, moves opps
30-day ROI guarantee.
If after your first 30 days the OS hasn’t either (a) materially improved a KPI you care about, or (b) revealed a leak that would more than cover the cost, you get a full refund. Zero questions. We pay you back.
The math is supposed to work for YOU.
If a single saved closing wouldn’t pay back the OS, we’re not the right tool. If it does, the ROI is silly. Either way, you find out for free — the Free Leak Audit shows you what’s at stake before you spend a dollar.
Three ways in. Pick the one that fits.
No hidden tiers, no per-seat creep, no surprise charges. Every tier includes every Engine. The difference is whether you’re solo, on a team, or running a whole firm.
Production OS — Solo
- Every feature shipped (no tier gating)
- AI assistant unlimited + workflow builder
- PI Score baseline + 30/60/90 plan on Day 1
- FollowUpBoss + Mailchimp/CC/ActiveCampaign + DocuSign + Dotloop
- Weekly scorecard email + community access
- Self-Serve ($0) / Done-For-You ($1,497) / Accelerator ($4,997)
Production OS Team
- Everything in Solo for every seat
- Shared lead pool + smart routing
- Team scorecard view (team leader sees the team)
- Consolidated billing across all seats
- Same onboarding ladder, priced for team setup
Brokerage Tier
- Everything in Team for every seat
- BIC firm-wide dashboard (every producer, every team)
- Cross-team aggregation + benchmarking
- Multi-team management — BIC firm-wide, team leaders team-scoped
- Compliance / audit trail (export-ready for NCREC)
- Broker-published plays library (firm-wide)
30-day ROI guarantee
If the OS hasn’t proven its worth in the first 30 days, you get every dollar back — including the onboarding fee. We only win when the math works for you.
FAQ.
Do I have to give up my existing CRM?
No. Production OS connects to FollowUpBoss today — Sierra and BoomTown soon — and renders the same OS dashboard against whatever CRM you’re already paying for. The OS is the analytics, accountability, and AI layer ON TOP. You keep your messaging tools, calendars, and contact database wherever they are.
What’s the difference between this and the dozen other "real estate CRM analytics" tools?
Three things. (1) Archetype-specific math — the KPIs and benchmarks reset based on whether you’re a New Agent, listing-focused, buyer-focused, team lead, or broker. Nobody else does this. (2) Behavioral habits layer — accountability that compounds, not just dashboards that show. (3) AI coach with R/W access — it logs your activity FOR you when you tell it, and acts on your data. Other tools show you charts; the OS runs your day.
How fast can I be operational?
Production OS: under 10 minutes after checkout, fully self-serve. Accelerator: under a week with a scheduled kickoff call and custom configuration done by our team.
What if I’m not a top producer yet?
The "New Agent" archetype is calibrated for 0-24 months licensed producers building from zero — your benchmarks are different from a 10-year veteran. The OS meets you where you are. Most producers see the biggest delta within the first 90 days because the OS makes the activity that drives early-career growth (dials, sphere touches, follow-ups) impossible to skip.
What’s the catch?
The OS only works if you show up. It surfaces the leaks but it doesn’t make the calls for you. If you’re looking for a magic button that closes more deals without you doing the work, the OS is not it. If you’re looking for the system that makes you actually do the work consistently — that’s what we built.
Can I see it before I buy?
Yes — the Free Leak Audit shows you exactly what the diagnostic engine looks like, and reveals where your funnel is bleeding GCI today. Takes 90 seconds, costs nothing.
Does the AI replace my coach / mentor / broker?
No, it sits next to them. The AI handles the "what should I do right now?" and "log this activity for me" volume — the stuff a human coach shouldn’t be doing anyway. A real coach is still the right call for big-picture business decisions, deal strategy, and emotional support during a tough week.
What happens if I cancel?
You stop being billed at the end of the current period. Your data stays — we don’t delete anything for 90 days in case you want to come back. Within the first 30 days, you get a full refund (including any onboarding tier you chose) under the money-back guarantee.
Stop guessing where the leak is.
The Free Leak Audit takes 90 seconds and dollarizes exactly how much GCI your funnel is leaking right now. Take it before you decide anything.